Sell it to me

Sell It to Me by Aleksei Barinov is more than a book on sales — it’s a personal, practical guide for anyone who wants to master the art and science of persuasion. Whether you’re a sales professional, business owner, freelancer, or someone simply looking to grow in your career, this book will show you how to build trust, identify client needs, and close deals without pressure or manipulation.

Drawing on real-life stories, hard-earned lessons, and years of experience leading top-performing sales teams, Aleksei breaks down the entire sales process — from building rapport to handling objections, from product knowledge to emotional intelligence. You’ll learn how people really make decisions, why charisma is a skill (not a gift), and how to become the kind of expert clients want to buy from.

Written in a clear, honest, and often humorous tone, Sell It to Me is both a mirror and a map — helping you reflect on your strengths and weaknesses while guiding you step by step toward confident, authentic, and effective sales.

You’ll discover:

  • Why sales is both a science and an art — and how to balance both
  • How to analyze your target audience and uncover real pain points
  • Proven techniques for building trust and overcoming objections
  • What to do when clients say, “I need to think about it”
  • How to become a product expert (and why that’s your secret weapon)
  • Strategies for adapting your pitch to different types of buyers
  • Practical scripts, case studies, and real-world scenarios to help you grow

Whether you’re just starting out or looking to sharpen your edge, this book will help you sell more — and sell with purpose.

You can find that book here